Customer Relationship Strategies

Join us for week 3 of Marketing Made Lean!

Week 3: Customer Relationship Strategies

How do you value your customers?
Getting feedback from your customers
Create your customer service creed
Test measurement tools

Recent Posts

What 300 Speaking Engagements Taught Me About Impact

May 20, 2026

I’ve been speaking professionally since 2010. That means I’ve stood in front of audiences for almost 17 years, talking about everything from communication and marketing

Terra to Facilitate Networking at HER Day 2026

March 10, 2026

Terra L. Fletcher will return to HER Day 2026, hosted by We EmpowHER, as a facilitator for the event’s new VIP guided networking experience. HER

Terra Named a Finalist in Last Story Standing

February 13, 2026

I had the opportunity to take the stage as a finalist in the Last Story Standing competition hosted by NSA Wisconsin. Five minutes.No slides.No props.No

Reputation by Design: A Strategic Approach to Personal Branding

February 12, 2026

FUEL Milwaukee | Friday, February 20, 2026 | 12:00 PM I’m looking forward to speaking at FUEL Milwaukee’s Professional Development Bootcamp on Friday, February 20,

Why Hackers Need a Personal Brand (Even if You Hate That Term)

January 10, 2026

I’m thrilled to be speaking at CypherCon 9 in Milwaukee this April under the theme “Remember when the internet was fun?” I’ll be presenting: 🛡️

See You at the 2026 AI Innovations at Work Conference

January 10, 2026

I’m excited to announce that I’ll be speaking at the AI Innovations at Work Conference, co-hosted by UW-Stevens Point and Northcentral Technical College, on February

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