Terra L. Fletcher

Terra Named Featured Speaker for Wisconsin Library Association

wla-logoTerra L. Fletcher named a featured speaker on WLA’s website. She is scheduled to speak at the Wisconsin Library Association Conference which takes place October 25-28, 2016 at the Potawatomi Hotel & Casino in Milwaukee, Wisconsin.

Friday October 28th Terra will present the following from 8:30-9:15am.

Practical Promotion for your Library
Track: Advocacy/Promotion

Terra L. Fletcher, Shawano
Social media and smartphones have transformed our world. They’ve also altered the way we promote ourselves. Today, it takes the right combination of exposure, image and awareness to grow. But how can your library present an image? Terra will show you what it takes to present a professional, consistent and effective image online and off. She’ll explain how to evaluate your website’s visibility and improve your site’s ranking. She’ll let you in on the latest in the ever-changing world of social media and dispel common misconceptions while sharing industry best practices. You’ll learn how to really engage with your readers and make them advocates for your library.

About WLA

The Wisconsin Library Association engages, inspires and advocates for library workers and supporters to improve and promote library services for the people of Wisconsin.

Register Now for WLA 2016 Conference!

Conference Registration: http://wla.wisconsinlibraries.org/events-conferences/annual-conference/registration-hotel

 

Terra L. Fletcher
Terra L. Fletcher is the marketing speaker, author, and Fractional CMO who talks about communication, branding, and marketing (everything from thought leadership to social media management, personal branding, and marketing for talent attraction). She is the founder of Fletcher Consulting and the author of three books, including "Flex Your Communication: 47 Tips for Every Day Success at Work," "Flex the Freelance: An Unconventional Guide to Quit Your Day Job," and the soon-to-be-released “Flex Your Marketing.” As a business builder since 2007, Terra’s strategies have benefited individuals, nonprofits, and public and private companies. When she’s not busy speaking or writing, you can find Terra painting, kayaking, or studying ads.
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