I’m thrilled to be speaking at CypherCon 9 in Milwaukee this April under the theme “Remember when the internet was fun?” I’ll be presenting:
🛡️ The Personal Branding Patch You Didn’t Know You Needed
📍 CypherCon 2026 | Baird Center 400 W Wisconsin Ave., Milwaukee, WI
🗓️ 2026 InfoSec Spring Break
March 30/31 – Mon & Tues: Training
April 1/2 – Wed & Thurs: CypherCon (Terra’s session will be one of these two days.)
April 3 – Friday: BSidesMKE
🎟️ https://cyphercon.com
Why This Session Matters
In the security world, your best work often happens behind the scenes. You’re the one protecting the system, not promoting yourself. But here’s the rub:
🔍 If people can’t find you—or understand what you do—you’ll keep getting overlooked.
In tech, it’s not always the smartest or most skilled who get the best opportunities. It’s the ones who are visible, trusted, and recommended.
That doesn’t mean you need a TikTok account or a glowing ring light. It means applying your systems-thinking brain to your reputation—just like you would with any technical challenge.
What You’ll Learn
This session gives you a quietly powerful framework to build a personal brand without feeling fake or overexposed:
- 👀 How to show up online without sacrificing your privacy
- 🧠 How to clarify what you do—so even non-tech folks “get it”
- ⚙️ How to use systems and tools to build visibility that scales
- 🚫 What not to waste your time on (e.g., daily posts, cringey self-promotion)
This isn’t fluff. It’s practical, efficient, and completely introvert-friendly. Whether you want to attract new gigs, gain influence inside your org, or stop getting skipped over for projects, you’ll leave with tools you can use.
Why CypherCon?
CypherCon is Wisconsin’s premier hacker and information security conference—where technical experts, digital rights activists, and cybersecurity pros come together to learn, share, and build community. It’s smart, weird, and one of the few places you’ll see soldering irons and security research in the same hallway as privacy talks and hacker-themed escape rooms.
If you’re heading to CypherCon 9, let’s connect. I’ll be the one talking about marketing to a room full of people who think they hate marketing.
(You might like it more than you think.)
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More updates to come on the full session schedule and conference details. For now, bookmark cyphercon.com and follow along for behind-the-scenes prep.
