Terra L. Fletcher, values-driven marketing strategist and speaker

Lead with Influence, Not Authority

Terra will be speaking on leadership and influence to the Master Academy of Civic and Public Affairs.

When: 2/24/2021

Where: virtual event hosted from Green Bay, Wisconsin

Learn More: https://www.uwgb.edu/govt/master-academy-for-civic-and-public-affairs/ (more info and registration available soon)

About Terra’s Presentation

Lead with Influence, Not Authority

Would you like to develop your leadership capabilities? Don’t wish for a title or control. Learn how to inspire and motivate the people around you without formal authority or power. Develop your powers of persuasion and negotiation while building relationships. In a world of short-tempered, stressed-out bosses, stand out by being consultative and empowering. Use the four pillars of influence and build on a foundation of respect, humility, and selflessness. You’ll gain the loyalty and support of those around you while reaching the full potential of your team.

What you’ll Learn

·        Define and evaluate how you handle opportunities to lead

·        Learn the four pillars of influence and how to apply them to your work 

·        Gain confidence to speak up assertively at work   

Terra L. Fletcher
Terra L. Fletcher is the marketing speaker, author, and Fractional CMO who talks about communication, branding, and marketing (everything from thought leadership to social media management, personal branding, and marketing for talent attraction). She is the founder of Fletcher Consulting and the author of three books, including "Flex Your Communication: 47 Tips for Every Day Success at Work," "Flex the Freelance: An Unconventional Guide to Quit Your Day Job," and the soon-to-be-released “Flex Your Marketing.” As a business builder since 2007, Terra’s strategies have benefited individuals, nonprofits, and public and private companies. When she’s not busy speaking or writing, you can find Terra painting, kayaking, or studying ads.
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