Terra helps American Bankers Association Attract Talent

The American Bankers Association will hold its Bank Marketing Conference in Chicago, Illinois, October 6-8, 2024. Terra L. Fletcher will present on talent attraction on the 8th.

When: October 6-8, 2024

Where: Hyatt Regency Chicago

Register: American Bankers Association

About the Session

How to Attract Talent and Improve Your Employer Brand

Seven in 10 employers struggle to find talent with the proper blend of technical know-how with people skills. Add in high turnover rates and a generation of older workers retiring, and it’s a talent acquisition perfect storm. You’ll leave this session with a revamped recruitment and retention plan — so you can hire and keep people with advanced cognitive and interpersonal skills. 

About the Conference

Destination: Inspiration

Where will bank marketing take you next? ABA’s 2024 Bank Marketing Conference is designed to guide you in the right direction. Explore the ever-changing terrain of bank marketing in Chicago, IL, and experience results-oriented educational sessions you won’t soon forget. Meet like-minded leaders from across the country, have some fun, get the deep dish on hot marketing trends – and leave with rare souvenirs: actionable takeaways and inspiration to power your performance.

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