Terra L. Fletcher, values-driven marketing strategist and speaker

13 Things NOT to Do on Social Media

  1. Post when you’ve had too much to drink. (I’m sure this already exists, but I’ve always said there should be an app that makes you solve a complicated math problem if you’re on social media after midnight.)drunk_texting.jpg
  2. Like every post on a person’s profile. (Creepy enough in itself, even more so if you like every post except those that include their spouse or significant other.) facebook dislike button
  3. Sign your name to posts. Especially when you start AND end with your name. (Saying mom or grandma counts, too. We love this grandma’s innocence, though.) You know your name and profile picture are right there, right? grandma signs name on facebook
  4. Get too political or spiritual. no-politics-300x300
  5. Chat someone up online on the regular, but don’t say hello when you see them IRL. ignore in real life
  6. Post questions you could’ve Googled. let-me-google-that-for-you-1
  7. Overshare. You will be unfollowed, if not unfriended. Call a friend instead.status not diary meme
  8. Share without checking the source or the date. Example: someone shared a missing child post that said something like, “missing since last Saturday.” A reputable news outlet showed it was 18+ months old and the child was found, DOA. facebook hoaxes
  9. Don’t even get me started on spelling, grammar, and other English language related offenses. Please take one minute to proofread.funny-spelling-2
  10. Use offensive language. (Just because you can doesn’t mean you should.) no swearing sign
  11. Post photos that just aren’t worthy. Extra points for posting on highly visual networks such as Instagram or Pinterest. Take a photog class. At least edit people! blurry pictures headache
  12. Create repetitious feeds. Unless you specialize in Hawaiian wave pictures like Clark Little, don’t repeat the genre. Even Little shares soccer pics and animals now and then.repetition words
  13. Change your profile picture every day.change profile pic daily
Terra L. Fletcher
Terra L. Fletcher is the marketing speaker, author, and Fractional CMO who talks about communication, branding, and marketing (everything from thought leadership to social media management, personal branding, and marketing for talent attraction). She is the founder of Fletcher Consulting and the author of three books, including "Flex Your Communication: 47 Tips for Every Day Success at Work," "Flex the Freelance: An Unconventional Guide to Quit Your Day Job," and the soon-to-be-released “Flex Your Marketing.” As a business builder since 2007, Terra’s strategies have benefited individuals, nonprofits, and public and private companies. When she’s not busy speaking or writing, you can find Terra painting, kayaking, or studying ads.
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